At The Guild Dumfries, we aim to provide visitors and followers to each of our events and projects with a diverse range of makers, creatives, independent businesses, food and beverage producers, with an emphasis on quality, regional and seasonal produce. Over a short space of time, we’ve built a strong reputation in the community as a key platform for emerging business owners to gain exposure and develop a brand presence.
Taking part is a great way for you and your business to interact online with new and existing audiences, gain feedback about your products and services, increase your visibility, gain exposure, learn new skills and also we hope have some fun being part of our creative community while your work.
To ensure we continue to maintain our reputation we take care and commitment throughout our entire application process. The Guild Dumfries will review each and every application thoughtfully, and we don't take it lightly it’s a serious business and a big job! If you’ve never applied to be involved in one of events before, please don’t be scared! We LOVE to hear from new makers and happy to give advice before you make an application. We’re keen to support all of our applicants, both fledgling and the more experienced businesses. We hope we have provided extensive information regarding our application process as well as our selection criteria.
Our selection process is based upon on our criteria below, please take the time to read through it and feel free to get in touch with us if you have any questions or need further advice. Scoll further down the page and you'll also find our Terms &Condition’s, the finers details and costs etc for the Festive Pop Up Shop event.
Got a question about the Festive Pop Up Shop before you apply? Please get in touch and we will try our best to answer your query.
WHAT WE'RE LOOKING FOR WITHIN APPLICATIONS
• Independent designs, or products of a handmade nature should be original and creative, of the absolute highest quality, finished to the highest standards. You must show a high level of professionalism in your work and an obvious commitment to your creative practice and your business.
• Consistency between your work and brand as a cohesive story.
• You must hand make or small batch produce your work, designs must be your own and the majority of elements made by or designed by yourself. We will not accept applications from people who assemble pre-existing products, mass-produced items, or work that has not been designed / produced by the person making the application.
• Your online presence, products and brand should be considered, well designed and aesthetically appealing. Presentation should be considered and you should display your products/services to their fullest potential.
• It is recommended that you have atleast one business account set up on either Facebook or Instagram, so that each sucessful applicant can get the most out of taking part and we can work together as a community to promote everyone involved on social media.
• Creative and original designs and products designed and/or handmade by you, and not sourced in an unethical way. If the product is not handmade it must be made ethically and sustainably. If it is made elsewhere we prioritise products that are fair-trade, made in support of local communities, sweatshops free, cruelty free and created with an environmental conscience.
• Items sold should have a wide range of prices to appeal to a variety of shoppers; our events are promoted as affordable and accessible to all pockets.
• You must be able to provide a minimum of 4 high quality and clear images of your work.
• Food providers should have a food offering that makes the most of the produce in season using fresh, local or Scottish, sustainable and nutritionally balanced produce and highlighting healthy options where available.
• Ensure food provided meets European Union legal standards for food hygiene and food standards and strive for excellence by implementing standards such as the Eat Safe Award.
• As part of the Green Arts Initiative, Dumfries Makers Market aims to promote zero waste to reduce their environmental impact. Therefore, we encourage all our traders to consider their carbon footprint, the recycling of food waste and the use environmentally friendly packaging.
• If you're a returning applicant, you must show how your work has progressed since participating in any past events. You must demonstrate that you’re offering new products, or have developed variations on designs in order to keep the events we curate fresh and exciting for our returning customers and visitors.
Please read the information below before applying for the Pop Up Shop.
We will send you all the details you need to make payment of rental fees if your application is successful. Please do NOT send payment with your application form. The Guild can receive payment in advance by bank transfer, details of which will be included within your acceptance email. Payment will be required by a date specified in the acceptance email. Your rental is not secure until full payment has been made and copies of all required documents have been received by the deadline. If payment has not been received before the payment deadline stated in your acceptance mail, your rented space within the Festive Pop Up Shop will be allocated to another business on our waiting list.
At the end of the Pop Up Shop trading period, The Guild will issue a simple sales summary of items sold minus any transaction fees of 1.75% if any sales have been made by a credit card and the 10% commission. All makers will then be asked to send an invoice to The Guild and payments will be made by bank transfer after this has been received.
Makers will pay a rental fee to take part in the Festive Pop Up Shop. All sales that are made during the four weeks of trading will be yours, minus any transaction fees and a 10% commisssion charged. We will provide a concession space, display furniture and props within the Festive Pop Up Shop. The income generated from the rental fee you pay will contribute towards the costs of renting the premises, to pay for staff during the trading period, marketing and promotion of each maker and any other overheads. As a social enterprise any additional profits made will be re-invested into developing the types of facilities, projects, events, activities and opportunities our community and town needs.
RENTAL FEE FOR FOUR WEEKS | £140 (£35 per week)
RENTAL FEE FOR TWO WEEKS | £80 (£40 per week)
RENTAL FEE FOR ONE WEEK | £45
We are also offering an opportunity to rent for just one week so that young fledgling businesses can take the first steps into a retail environment as less investment and stock is required. This also allows us to showcase more makers and rotate the stock we have for sale. This innovative aspect of the Festive Pop Up Shop will allow us to change the look and feel of the space and vary the visual merchandising from week to week and give our customers a fresh shopping experience and an excuse to repeat visit.
As part of this event we also hope to provide an opportunity for successful applicants to be part of an online directory and marketplace. Where we will showcase our collective of makers, creatives and producers taking part at our Festive Pop Up Shop on the website. We hope that we can also provide an online platform for both young fledgling and more established businesses for minimal investment. Makers & Producers will be given the option to list up to 15 product listings so that customers can have items delivered directly to their door or click & collect at the pop up shop. The Online Marketplace & Directory will allow us to give our customers and loyal followers an online shopping experience alongside the in person event. So they are able to purchase items anytime and shop local from the comfort and safety of their own home. We hope by offering a range of routes to retail , we will be accessible to all makers and shoppers alike.
ADMIN FEE | £15
SET-UP, DELIVERY & BREAKDOWN
You will be sent more specific details of set up and breakdown information if your application is successful, and when payment and documentation have been received by us. Makers will need to be available to deliver stock during the set up of the Festive Pop Up Shop, dates and times agreed in advance by yourself and The Guild. This can be by post or in person.
Successful applicants will drop off stock | Monday 23rd & Tuesday 24th November 2020
The Guild and our team of volunteers will transform the empty property into our Festive Pop Up Shop creating a curated experiential retail space. Makers are not required to be at the Pop Up Shop, our team and volunteers will merchandise, style and work at the shop during the entirety of the trading period. The positioning of products and merchandising of the Festive Pop Up Shop is the decision of The Guild.
Makers will collect any remaining stock after the end of the Festive Pop Up Shop | 28th & 289th December 2020
We have the option for makers to post your stock to us. If interested in this option, makers will assume all postage costs to/from the Festive Pop Up Shop.
While we will will work our socks off to promote our collective of makers & producers and sell your work, their are no guarantees that your products will sell at the Festive Pop Up Shop. Please do not be offended if we have to return unsold stock to you at the end of the trading period. We will of course report back to you on any customer feedback we have gathered about your items and that we feel will be helpful to you.
We request that you provide details of other Dumfries and Galloway based stockists you supply your products to. If you are already selling your products via other retailers in the town, this does not mean you cannot make an application. The Guild do not operate exclusivity contracts, but it is important that we ensure that during the Pop Up Shop you are not stocking exactly the same products as other nearby retailers. We want to make sure that we limit where possible any duplication, so that customers can purchase covetable products they might not find elsewhere in the town. Our aim is to provide additionality to Dumfries town centre, not to detract from it.
The Guild promise to adhere to the pricing you outline in your application and the details you send. We presume in good faith that the pricing used is a consistent one. We hope that you agree that it's in the interests of no one having your products available to buy elsewhere at a different price. If you think you need advice on pricing your work both realistically and effectively, then we can happily help you.
MARKETING & PR
We will be marketing the Festive Pop Up Shop on all our social media accounts, Facebook, Instagram and Twitter. We will also promote the event on our website, to our mailing list and within our network of organisations, partners and supporters. Each maker will receive a media kit that we encourage you to use on your social media and website. We will release announcements and information to press and media, publish the event on online calendars, do extensive marketing on social media leading up to the event as well as place posters and flyers around the region leading up to the event.
THEFT & LIABILITY
The Guild(Dumfries) C.I.C take no responsibility for loss or damage to you, your products or belongings during the event. The Guild will not be held liable for any thefts or accidents that may arise during set up, trading hours and breakdown of the Festive Pop Up Shop. It is your responsibility as a business to have suitable Product & Public Liability Insurance. We will do everything within our power to prevent theft of products and displays, but we cannot guarantee that items will not go missing or get broken. Inventory stock lists will be supplied by each business, we will verify whether the numbers, descriptions, and/or prices match the physical inventory dropped off at the designated times and dates. The team at The Guild will make every effort to prevent any incidents. However, we cannot be held responsible if theft or damage does occur. You will need to provide us with a copy of all insurances if your application is successful and when payment is required.
At any of our events, food safety is important. All food producers will need to provide us with copies of the following documents if their application is successful.
• Food Hygiene Certificate/s.
• Food Hygiene Rating.
• Details of the local authority you are registered with.
REFUND & CANCELLATIONS
A full refund of the rental fee will be given if cancellation is made within 14 days of your payment and booking. No refund will be given if you fail to notify us of a cancellation or do not show up to deliver stock. If a cancellation is made after 14 days, we will of course try our best to fill your concession space if you cannot take part in the event. You will be charged in full if a replacement cannot be found. Please be aware of the time and administration required to re advertise your space at the Festive Pop Up Shop.
The Guild shall be under no liability for delay or failure to provide any services as a result of any act or circumstances beyond reasonable control including and not limited to, Act of God, bad weather conditions, failure to power supply, injury, terrorism, fire, war, lock out or strike.
FRIENDS OF THE GUILD
We ask that all successful applicants become FRIENDS OF THE GUILD so that you are showing your support for The Guild (Dumfries) C.I.C. It also allows us to show potential funders, stakeholders and others that the community supports the work that we are doing.
WHAT WE’D LIKE YOU TO DO
The Guild Pop Up Shop is an exciting showcase and experiential retail space and, designed specifically to promote our aims and vision but also to promote your work and business. We want customers who come to our shop to know the makers and people behind the marvellous products they purchase. We want them to get to know you a little better and create an online directory of our collective of makers & producers taking part. To do this and to help us sell your products effectively we will need a few things from you. More details will be sent to you if your application is successful.
If you are successful, we would also like makers to promote their attendance at the Festive Pop Up Shop, let your mailing list know, post details or share e-flyers on social media, your blog and website. You can also help distribute printed flyers and posters. We happily invite and encourage you to send us content, social media posts and images that can be used in the run up to the event and to share your story. We know that the best way to connect and engage with your audience is by showing the people behind the business. In the run up to the shop opening we would love you to share videos about yourself, your business and your products and the other businesses taking part.
If you're a maker, designer. artist, producer or indie business owner and are keen to find new ways to get your products in front of new customers in a prime location then why not get involved in our Festive Pop Up Shop.
We are keen to collaborate with makers from across the region and beyond. We hope that we can work together during these turbulent times to offer our creative community support and opportunities to grow their business and build their audience. If you love the sound of our plans then apply today!